A retweet campaign is a great way to harness the engagement of Twitter. Choose a designated tweet on your Twitter account, and display a feed of retweets and retweets-with-comments of your original tweet. Participants will be able to vote and share on these entries.
Creating a Twitter Retweet Feed
When running a retweet campaign, ShortStack's Voting Widget is used to display and manage the entries. The Voting Widget is connected to a list, where the posts from the feed are stored.
Here are the steps to set up your feed:
- From your Dashboard, click Feeds at the top.
- Click the blue New Feed button.
- You'll be given the option of what type of feed you want to set up. Select Twitter.
- If you haven't already, you should see a pop-up appear. This pop-up opens Twitter, and allows you to authorize ShortStack to use your Twitter account for this tool. Log in (if needed), then click the Authorize App button to continue.
- Use the field provided to name your new feed. Also, select a Company Profile. If you want the entries to be added to a new list, select Automatically create new list - otherwise, select an existing list from the drop-down.
- Now you'll get the options of what type of Twitter feed you want to create. Select Retweets.
- Enter the URL (or just the ID) of your base tweet. To find this, pull up your tweet in a web browser. You can either copy the whole URL, or just grab the long series of numbers at the end - this is the ID.
- Paste the URL or the ID into the field; you'll see a preview of the tweet appear in the pop up. Then click the blue Continue button.
- From there, add the start and stop dates and times; also, select a timezone.
- If you want to add Twitter usernames to a blacklist, or set a maximum number of entries per user, click on Show Advanced Settings, and make the changes there. When you're done, click Save & Exit.
From there, you're done! You'll be taken back to the Feeds Manager, and you'll see your new feed appear on the list.
Currently, there is a chance that you may not get 100% of the available tweets for your contest, due to Twitter limitations. This may happen if:
- You are running a high volume Twitter contest (a hundred or more RTs within a 5-minute period)
- You have started the contest on Twitter before setting up the Feed
If you are hitting either of these scenarios and need zero-loss results, contact our sales team and they should be able to set you up.
Using ShortStack's Rights Management Tool
Learn more about requesting rights for entries pulled in using a feed in the Rights Management for Twitter & Instagram help doc.